According to Nielsen analysis of consumer behavior suggests 70% of worldwide internet users watch videos online. And I agreed with them as I also most of the time while searching for a product demo, song, tutorial video, national/international advertisements just move towards youtube.com and when I’m looking for talks related to specific topics Vimeo is the way to go.
Younger the faster or Older the wiser?
Though Youtube is a year younger than Vimeo and surprisingly Youtube spread its wings more faster into this space. YT was the product created by 3 ex-employees of Paypal, who later sold it to Google. Now its one of the popular online video site. Youtube moved towards social networking mode allowing users Continue reading
“..Picture the world, Without any color
You couldn’t tell, One face from the other…”
– Color me blind by Extreme
The way design community is growing now days it’s not surprising as the web & mobile world now understands the importance of designers. It’s no more just about adding colors but a lot more goes into applying right color combination at the right place. Bunch of tools are available on the web to help designers do their tasks more efficiently. I have selected 3 best sites to avoid any cross-weaving of thoughts, which I feel are helpful in creating a wide range of color palettes apart from our dear old favorite ones (I believe each designer has at least one special magical color palette of their own, which saves us during a rainy day)
Simple easy to use color blender scale. Allows to quickly Create, Save and Continue reading
As in my earlier posts, I have mentioned how important it is to have the right data at the right time. Moving further with the same thought and to make sure the designers creativity doesn’t come to a halt, I had started the ‘Quick Tips’ category. Through this post I researched and created a repository for UX and Graphic designers, a compilation of Wire-frame stencils and Photoshop source files for base devices.
There are times when as designers we need to quickly churn out few designs and we keep looking for the right images.
Frantically searching multiple photo-stock sites in different tabs and the ticking minutes just add to the aggravation. Still we are just not able to get the right shot with the right background. Looking at the heavily designed backgrounds in an image with the thought of extracting an object from it gives goose pimples to some of the designers.
I found a very helpful tutorial which provides different techniques for Continue reading
At times I see designers struggling on “how to do” though they know “what to do”. Being a designer myself this minute of struggle not only sucks but leads into ineffective designing. My whole creativity goes for toss since I’m busy searching for the right tool with the ticking time lines.
I am sure there are many among us who are absolutely creative, and are full of ideas. However, the creativity falls short if it is not expressed the way its envisioned. And here’s where the tools that we use and our knowledge about them holds prime importance. It’s the tools that help bring our creativity to life. This very thought gave me a new direction to add in my blog – Quick Tips Category
Following is a quick tip of using the tools more efficiently.
Changing fonts/measurements from points to pixels (or) reverse in Photoshop
There are 2 ways of changing the Units: Continue reading
The Website Mascots (Part I)
There was a time when almost every household product globally was associated with a mascot but over the years either some of the brands have dropped their mascots or rarely use them as a part of marketing documents (Note: only marketing documents, not products)
Since childhood I have been seeing them around and thought people could easily relate to the word mascot (the face that speaks a thousand words). But my earlier blog was an eye opener where I realized very few people today understand or relate to mascots. Maybe the difference is in observation a person builds since childhood.
Over the years, I saw the mascots fading and then came the trend when everyone starting creating a mascot for their brand. Immediately looking at them, it just clicked to me how mascots have moved to web in this web2.0 era. My earlier post was targeted at Website Mascots, so here’s the flashback of some mascots which existed during our growing years. Going back to the memory lane might be interesting for some of us, and make us more observant in today’s life.
Telecom Brand Mascot which was allowed to be a part of lifestyle products. Till now Mascots have been strongly visible on merchandising items only. Vodafone is the only brand which allowed its mascot ‘ZooZoo’ on products to a lifestyle brand. Continue reading